Your Data, Safe in Orbit

Brand Elite (“Brand Elite”, “we”, “us” or “our”) is a digital marketing agency based in Bengaluru, India. For the personal information described in this policy, Brand Elite decides how and why it is used (under the DPDP Act, we are the “Data Fiduciary”).

• Address: 1569, 2nd Floor, 7th Main, 4th Cross Rd, RPC Layout, Vijayanagar, Bengaluru, Karnataka 560104
• Email: sales@brandelite.in
• Phone: +91 86607 38354
• GST: 29ABCFB4922F1ZM

“You” means anyone who visits our website, contacts us, applies for a job with us, or is a client or a contact at a client’s business.

“Personal information” means any information that can identify you, such as your name, phone number or email. “Website” means brandelite.in and all its pages. “Services” means the digital marketing, design, website and related services we offer.

This policy covers:

• our website brandelite.in and all its pages and forms;
• enquiries by phone, email, WhatsApp, SMS and social media;
• our own advertising and marketing campaigns;
• job and internship applications;
• the business relationship with our clients, suppliers and partners.

It does not cover other websites or apps that we link to, or the websites, ads and pages we create and run for our clients (see section 9).

a) Information you give us

• Enquiry, free-audit and consultation forms: name, phone or WhatsApp number (with country code), email address, business name, industry, website or social media links, city or address (when needed for a visit, proposal or billing), budget, and the message you write.
• Clients: the contact details of your team members, billing name and address, GST number, and the access, content, logins and business information you share so we can deliver our services.
• Job and internship applications: name, contact details, the role you apply for, your CV, education and work history, portfolio or LinkedIn link, and any other details you include.
• Conversations: details you share when you call, email, message us on WhatsApp or social media, or meet us in person.
• Reviews and testimonials: your name, words, photo or video, only when you choose to give them.

b) Information collected automatically

When you visit our website, we and our tools automatically collect certain information, such as:

• IP address, device type, unique device identifiers, operating system, browser type and version, and diagnostic data;
• approximate location (city or region);
• pages visited, time spent, clicks and scrolls;
• the website, search term or ad that brought you to us;
• date and time of your visit.

This is collected through cookies, pixels and similar technologies (see section 6).

c) Information from other sources

We may receive information about you from:

• advertising and social media platforms (such as Google, Meta/Facebook/Instagram, LinkedIn and YouTube), for example when you fill a lead form inside an ad or message our page;
• people who refer you to us;
• public sources, such as your business website, Google Business Profile or public social media pages, when you are a business contact.

d) Information we do not ask for

We do not ask for sensitive information such as passwords to your personal accounts, bank or card details, health, religion, caste or biometric data through our website. Please do not send such information through our forms. Payments are made through banks or payment providers, and we do not store your card details.

We use your information to:

1. Reply to you: respond to enquiries, share audits, proposals and quotes, and schedule calls or meetings.
2. Deliver our services: carry out client projects, give reports, manage accounts, and send invoices and updates.
3. Our own marketing: send you news, offers, case studies, tips and event invites, and show you our ads on platforms such as Google, Meta and LinkedIn (see section 7). This includes building “custom audiences”, where contact details are shared with an ad platform in a coded (hashed) form so it can show our ads to you or to people similar to you.
4. Hiring: review applications, contact candidates, arrange interviews, and keep suitable CVs for future openings.
5. Improve our business: understand how visitors use our website, measure how well our ads and content work, and improve our services.
6. Keep things safe: protect our website, prevent spam, fraud and misuse, and enforce our terms.
7. Meet legal duties: keep accounting, tax and GST records, and respond to lawful requests from authorities.

We use your information on the basis of your consent, which you give when you submit a form, contact us, or keep using our website after seeing our cookie notice, and, where the law allows, for other legitimate uses, such as completing a service you asked for or meeting a legal requirement.

We do not sell or rent your personal information to anyone.

Your information is used by the Brand Elite team for the purposes in section 4, including our own internal marketing. To run our business, we also use trusted outside tools and companies, which may store or process your information on our behalf:

• Website and hosting: our website host and domain provider.
• Email, office and storage tools: such as Google Workspace or similar services.
• CRM, spreadsheets and lead-management software: where we keep track of enquiries and clients.
• Messaging: WhatsApp, SMS and email-sending services.
• Advertising and analytics platforms: such as Google, Meta, LinkedIn and YouTube (see sections 6 and 7).
• Productivity and AI tools: software that helps our team write, design, plan and analyse work.
• Professional advisers: such as our accountants, auditors and lawyers, when needed.

These providers are allowed to use your information only to provide their service to us and in line with this policy.

We may also share information:

• when the law requires it, for example a valid request from a court, the police or a government authority;
• to protect our rights, property or safety, or those of our clients or the public; to prevent or investigate possible wrongdoing; and to protect against legal claims;
• if our business changes, for example a merger or sale; we will tell you before your information moves to the new owner, who will continue to protect it under this policy.

Cookies are small text files saved in your browser. Pixels and tags are small pieces of code that tell a platform when a page is visited or a form is sent. Some cookies are deleted when you close your browser (“session” cookies); others stay on your device until they expire or you delete them (“persistent” cookies). Pixels are also called web beacons or clear GIFs.

We use or may use:

Our analytics and advertising tools (at present Google Analytics, Google Tag Manager and the Meta Pixel) start when a page loads, and our cookie notice tells you about them on your first visit. By continuing to use our website, you agree to their use. Third-party companies may set their own cookies and follow their own privacy policies.

Your choices: you can block or delete cookies in your browser settings, use Google’s Analytics opt-out browser add-on, and control ad personalisation in your Google, Meta and LinkedIn account settings. If you block cookies, some parts of the website may not work properly.

When you share your contact details with us, you agree that Brand Elite may contact you by phone call, SMS, WhatsApp and email about our services, offers and updates, even if your number is registered on the National Do Not Call (DND) registry, because you have asked us to contact you.

You can opt out at any time:

• click “unsubscribe” in any marketing email;
• reply “STOP” to a WhatsApp or SMS message;
• tell us on a call, or email sales@brandelite.in.

We will stop marketing messages as soon as reasonably possible. We may still contact you about an enquiry, project, invoice or job application that is in progress.

Information from job and internship applications is used only for hiring. It is seen by the people involved in the hiring decision. If you are not selected, we may keep your CV to contact you about future openings. You can ask us to delete it at any time.

When we run marketing for a client, we may handle personal information that belongs to that client, such as leads from their ads, their customer lists or their social media inbox. In these cases:

• the client decides how that information is used and is responsible for having the right notices and consents;
• we act on the client’s behalf (under the DPDP Act, as a “Data Processor”), use it only to deliver their services, and keep it confidential;
• leads we generate for a client belong to that client and are passed on to them;
• when the work ends, we return or delete it as agreed with the client, unless the law requires us to keep it.

If you are a customer of one of our clients, please contact that business directly about your information.

We publish client names, logos, reviews, photos, videos and results only with the client’s permission. Reviews are shown word for word. You can ask us to remove your testimonial at any time.

We keep personal information only for as long as needed for the purpose it was collected, or as long as the law requires. We may also keep it for as long as needed to resolve disputes and enforce our agreements. For example:

• Enquiries and leads: while we are in touch and for a reasonable time after, for follow-up and our own marketing, unless you ask us to delete them.
• Client records, invoices and contracts: as required by tax, GST and company laws.
• Job applications: until the role is filled, and for future openings unless you ask us to delete them.
• Website usage data: for a shorter time, as set by the analytics tool, unless it is needed to keep the website secure or working properly.

When information is no longer needed, we delete it or make it anonymous.

We follow reasonable security practices, including:

• a secure (HTTPS) connection on our website;
• access limited to team members who need the information for their work;
• password-protected accounts and trusted software providers;
• confidentiality expected of all team members.

No website, app or online service is 100% secure, so we cannot guarantee complete security. If a personal data breach happens, we will take steps to limit the harm and inform the affected people and the authorities as required by law.

Some of our service providers (for example, email, cloud and advertising platforms) may store information on servers outside India. When this happens, we rely on providers that use recognised security standards, and we follow any restrictions set by the Government of India. By accepting this policy and sharing your information, you agree to this transfer.

Under Indian law, including the DPDP Act, 2023, you have the right to:

• Access: ask what personal information we hold about you and how we use it.
• Correction: ask us to correct, complete or update it.
• Erasure: ask us to delete it, unless the law requires us to keep it.
• Withdraw consent: stop us from using it for purposes based on your consent (this does not affect what we did before).
• Nominate: name another person to use these rights for you in case of death or incapacity.
• Grievance: complain to us about how we handle your information.

To use any of these rights, email sales@brandelite.in with the subject “Privacy Request”. We may ask you to confirm your identity before we act. We will reply as soon as possible and within the time set by law.

If you have a concern about your personal information, contact us:

• Grievance Contact, Brand Elite
• Email: sales@brandelite.in
• Phone: +91 86607 38354
• Address: 1569, 2nd Floor, 7th Main, 4th Cross Rd, RPC Layout, Vijayanagar, Bengaluru, Karnataka 560104

If you are not satisfied with our reply, you may approach the Data Protection Board of India.

Our website and services are meant for businesses and adults. We do not knowingly collect personal information from anyone under 18 years of age without verifiable consent from a parent or guardian. If you believe a child has shared their details with us, please contact us and we will delete them.

Our website contains links to other websites and social media platforms. We are not responsible for their content or how they handle your information. Please read their privacy policies before sharing any details.

We may update this Privacy Policy from time to time to reflect changes in our services, tools or the law. The latest version will always be on this page. If we make an important change, we may also tell you by email or with a notice on our website. Please check this page regularly. By continuing to use our website after a change, you accept the updated policy.

This Privacy Policy is governed by the laws of India. Any disputes are subject to the exclusive jurisdiction of the courts in Bengaluru, Karnataka.

For any questions about this Privacy Policy or your information:

• Brand Elite
• 1569, 2nd Floor, 7th Main, 4th Cross Rd, RPC Layout, Vijayanagar, Bengaluru, Karnataka 560104
• Email: sales@brandelite.in
• Phone: +91 86607 38354
• GST: 29ABCFB4922F1ZM

Or use our contact page.